Tuesday, March 17, 2009

Jargons to impress...

Do you want to impress or confuse clients or vice versa?.........use Techno Vocabulary

It can be called the "Buzzword" writing method. It is simple. There are three columns of words involved, as follows:

0. Balanced 0. Management 0. Contingency
1. Total 1. Organization 1. Hardware (or Software)
2. Integrated 2. Reciprocal 2. Projection
3. Compatible 3. Monitored 3. Time-frame
4. Synchronized 4. Digital 4. Concept
5. Optimal 5. Modular 5. Programming
6. Responsive 6. Transitional 6. Mobility
7. Functional 7. Incremental 7. Capability
8. Parallel 8. Third-generation 8. Flexibility
9. Systemized 9. Policy 9. Options

Just select any three-digit number; then use the corresponding Buzzwords from the above grid, e.g.,
  • 257: "integrated modular capability"
Don't worry if it doesn't make sense to you; it won't mean anything to anyone else either, but they'll think you're just smarter than they are so they won't say anything!! .....

You can propose "systemized reciprocal options" (929) to achieve "optimal transitional flexibility" (568), so that we can think of an "integrated monitored projection"

..............and your boss will probably promote you or your customer will be blown away with your technological superiority!




Original article can be found here

Monday, March 16, 2009

Mindshare

Mind Share : the process of fostering favorable attitudes toward a product or organization

Mostly used in marketing, Mind share is a measure of recollection(recall) ability of a brand or product.

Example
Product category: Mindshare
Tooth paste: Colgate
Baby Products: Johnson & Johnson
Hair Oil: Parachute
SUV : Tata Sumo

Thursday, March 12, 2009

Corporate Governance

Corporate Governance is the set of policies and internal controls by which organizations are directed and managed

Corporate governance also includes the relationships among the many stakeholders involved and the goals for which the corporation is governed. The principal stakeholders are the shareholders, management, and the board of directors. Other stakeholders include labor(employees), customers, creditors (e.g., banks, bond holders), suppliers, regulators, and the community at large.

Corporate governance is a multi-faceted subject.[1] An important theme of corporate governance is to ensure the accountability of certain individuals in an organization through mechanisms that try to reduce or eliminate the principal-agent problem.

Commonly accepted principles of corporate governance include:

Rights and equitable treatment of shareholders
Interests of other stakeholders
Role and responsibilities of the board
Integrity and ethical behaviour
Disclosure and transparency

startup

Noun: startup
The act of setting in operation
The act of starting a new operation or practice

A startup company or start-up is a company with a limited operating history. These companies, generally newly created, are in a phase of development and research for markets. The term became popular internationally during the dot-com bubble when a great number of dot-com companies were founded. A high tech startup company is a startup company specialized in a high tech industry.

Startupers is a term used in the software industry to describe people involved in the creation of high tech startups. Typically, startupers are entrepreneurs, venture capitalists, software engineers, web developers, and others involved in the ground level of a new high tech venture.